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Greetings,

This is Pavan from ITech US inc. Given below are the details of the position with one of our clients and was wondering if you would be interested or can recommend someone who would be interested in this job. 

Position: Adobe RTCDP Consultant

Location: Remote

Duration: 12 months Contract

Client: TCS

Job Description:

Certifications) Preferred: One or more of the following certifications or accreditations: Adobe Experience Platform Sales

Accreditation / Adobe Real-Time Customer Data Platform Sales Accreditation / Adobe Customer Journey

Analytics Sales Accreditation

Preferred Knowledge/Skills:

Demonstrates intimate-level abilities and/or a proven record of success managing efforts with identifying and addressing client needs:

• Utilizing previous experience in CDPs (Customer data platforms) such as Adobe Experience

Platform (RTCDP) or similar products;

• Having an enhanced understanding of customer profile segmentation and experience in 360 degree view of customers in CDP for further analytical processing and decision making;

• Showcasing proven track record of managing successful CDP implementation/ management and delivering capabilities that drive business growth.

• Demonstrating work experience in data architecture and data modeling; preferably with experience working in CDP, CRM, paid media, social, and offline data.

• Ensuring an enhanced understanding of data-driven marketing, analytics and relevance / usage of real-time event data and associated attributes.

• Setting strategic direction and driving execution through collaboration with a cross-functional team.

• Demonstrating familiarity with CRM and Marketing Automation platforms (i.e. Salesforce Sales Cloud, Salesforce Marketing Cloud, etc.);

• Having extensive hands on expertise in implementing/administering Adobe Experience Cloud

Products and marketing automation platforms and technologies.

• Ensuring an enhanced understanding of identity resolution components and the enabling technology i.e. profile merge rules, identity graph, identity service provider, etc.

• Working with audience-based digital marketing strategy either at an agency or brand.

• Driving project management through a full lifecycle, including the ability to prioritize, sequence, execute and deliver projects on time and on budget.

• Translating business requirements and objectives into segmentation strategies and audience building logic.

• Owning Adobe AEP and driving proactive platform ownership that is directly aligned to the day-to-day delivery of marketing tactics, and closely connected to the other digital marketing teams to develop capabilities and manage technology roadmap.

• Having oversight of the CDP technology solution (e.g. oversee steady state support teams, interact with business owner, plan for break / fix and other enhancements / maintenance);

• Driving how customer and prospect information is unified across sales, marketing and service channels.

• Collaborating with Insights team to refine and optimize measurement process.

• Implementing and refining Adobe Products and marketing automation system.

Education: At least a bachelor’s degree (or equivalent experience) in Computer Science, Software/Electronics Engineering, Information Systems, or closely related field is required.

Thanks & Regards,

Pavan Yantrapati,

PH: +1 904-242-1993 Ext 352

Email: [email protected]